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| In Plane Switching (IPS) |
| Based on the excellence of IPS, LG Display realizes vivid image quality in rapidly moving images without leaving any image sticking. Using the most eligible technology toward the Full HD 120Hz TV era, we present a realistic-looking image quality brimming with vitality for your watch of various sports events like Olympic games. |
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1.“ Vivid and Clear Moving image ” Fast response time in motion picture |
| IPS panel has rapid response time in motion picture and stable response tie between gradation. Also, it has more efficient structure fine pitched with copper lines, which eventually helps the panel with no data missing to handle bigger contents at higher speeds. |
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| 2.“ Touch Screen ” Stable image quality for display when touching screen |
| When touching screen, IPS panel has the advantage of touch screen capable of providing important interactive function adoptable to display the future-oriented device since it displays very stable image while VA panel leaves severe image sticking and retention like glittering lightning at the moment of touching screen. |
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| 3.“ No Color Wash ” Sharper image seen at any angle |
| IPS panel is capable of displaying vivid color at any angle from upper, lower, left and right sides by providing excellent gamma shift, which is referred for the change of brightness, and color shift, the color inversion based on am angel from a view. |
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| 4.“ Green Product ” Low power consumption |
| LG Display could make about 30% reduction in power consumption by developing OPC, Optimal Power Control, algorithm which automatically adjusts brightness of BLU by measuring image brightness input. |
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